Working with local wallpaper company Holden Decor, T—PW have helped to develop the brand’s online presence. Holden is now being re-positioned around their USP through the use of a tag-line — which the team created — giving them better engagement with their end-market.
The new website has been created to not only showcase each product, but to give the company the ability to update their site with ease. The team did this through the creation of an in-built database, which allows thousands of products to be updated in seconds.
Functionality is a key part of the site, and this is where the in-built Database is most effective. By providing information for filters and ‘Products in a similar style’ the site helps users to discover their perfect wallpaper.