Neo One’s height adjustable desk stand can adapt to any situation. Sit, stand, work or play, Neo One gives you the freedom and flexibility to change the way you work and to improve your health by standing more.
To show the versatility and seamless design of Neo One’s product, T—PW developed the word-mark by using a single continuous line to illustrate the concept of seamless transition. The team also created a ‘Elevate Yourself’ line which communicates the unique value that Neo One brings to working environments.
Inspired by the product’s ability to adapt in any working environment, T—PW designed a responsive website which showcases the product through user-focused imagery. This demonstrates the seamless transition between sitting and standing, and the capabilities Neo One’s height adjustable desk stands hold.