For over 50 years Granby have sought to embody quality and care in their services. Now, to truly represent who they have become, Granby needed to redefine their brand. The new Identity system, which upholds their values of quality, flexibility, and versatility, works across a variety of sub-brands which each hold their own distinct guidelines and styling; this creates recognition for all brands under the Granby Marketing Umbrella.

The brandmark, which holds an arrow in the G’s spur gives Granby an instantly recognizable and versatile device that strengthens their Identity and completes their modern approach.